# KPIs (Key Performance Indicators)

- URL: https://hapy.co/glossary/kpis-key-performance-indicators/
- Type: Glossary entry
- Published: August 13, 2024
- Updated: August 13, 2024


Metrics used to measure the success and performance of a product or project.

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Key Performance Indicators (KPIs) are metrics used to measure the success and performance of a product, project, or organization. KPIs are essential tools for evaluating progress toward specific goals and objectives, providing insights into areas that need improvement and guiding decision-making processes.

**Examples of Common KPIs:**

- **Financial Performance:** Revenue growth, profit margins, and return on investment (ROI).

- **Customer Satisfaction:** Net promoter score (NPS), customer retention rate, and customer lifetime value (CLV).

- **Operational Efficiency:** Cycle time, lead time, and resource utilization.

- **Project Performance:** Completion rate, budget adherence, and stakeholder satisfaction.

By defining and tracking relevant KPIs, organizations can gain a clear understanding of their performance, identify opportunities for growth, and make data-driven decisions to achieve their strategic objectives.